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How to Lead the Way in Sustainable Business Transformation

How to Lead the Way in Sustainable Business Transformation

Written by Michael Gizicki-Neundlinger | Reviewed by Simon Ladinik

Created on: 09 Jun 2020 | Updated on: 09 Jun 2020

News category: "News on Living Innovation"

Stefan Crets on the state-of-the-art of Corporate Social Responsibility in Europe

Our guest in this week's Responsible Innovation Story is Stefan Crets, Executive Director of CSR Europe.

CSR Europe is a leading European business network for Corporate Sustainability and Responsibility with nearly 100 corporate members and national partner organizations, reaching out to more than 10,000 companies all over Europe. For Stefan Crets, leadership is key for creating sustainable business transformation.


“ISO 14000 and GRI are just enough to get your house in order. A leadership approach on sustainability should go beyond that.”


Given the complexity of corporate sustainability, what practical steps can business leaders take to push the sustainability agenda to the next level?


“Leading companies understand that they cannot change things on their own. CSR Europe provides a platform for open discussion with the stakeholders involved.”


The interview was taken prior to the outbreak of Covid-19. Therefore, social distancing measures were not implemented.


Enjoy watching the full interview at!

Click on the time stamps to watch the respective topics:

00:00 CSR Europe - The European Business Network for Corporate Sustainability and Responsibility

03:36 Going Beyond Sustainability Reporting

06:43 The Crucial Role of Innovation

07:25 Managing Business Impacts

09:01 A Common Platform for Collaboration

11:08 Leading Companies Invest into Pre-Competitive Work

12:27 Sustainability Managers as Bridges Between Inside and Outside

15:51 A CEO Call for Action

17:28 A Sustainability Narrative for Europe

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